The production of a film promoting the Linea Rossa clothing line for Prada shot in St Moritz, Switzerland.

The brief was to include the use of the Prada advertising on the pylons within the ski resort, utilising Prada Line Rossa products. Focusing on the contrast between night and day we created a short film that highlights the wild side that rises when darkness descends on the resort. Switching between beauty and power.

The film was used online, on social media and at selected media events.