Working as Head of Marketing for the Weisse Arena in Laax Andrew focused on four hotels within the group. The key property being the rocksresort. The hotel with 206 apartments and rooms benefited from a complete relaunch of the brand and a new marketing strategy that saw a 201% increase in online transactions and a 129% increase in conversion rate. The hotel continues to be one of the most impressive lifestyle hotels in the Alps and was awarded the “world’s best green ski hotel” for the past 3 years running.

Andrew has also worked on marketing strategies, campaign planning and implementation for hotels such as Peaks Place, signinahotel and more recently the five star Chenot Place Weggis.